Provus AI platform automates, optimizes, and accelerates the revenue lifecycle – helping services organizations win more deals, protect margins, and turn every opportunity into profitable growth
LAS VEGAS (TSIA World ENVISION, Booth # 511) – October 20, 2025 – Provus Inc., a leading provider of AI-powered services estimation, pricing, and quoting solutions, today announced Provus AI, the first agentic AI platform purpose-built for services quoting. Designed to automate, optimize, and accelerate the revenue lifecycle for complex, services-based engagements, the platform empowers organizations to boost win rates, protect margins, and unlock actionable insights across the business.
“Every year, services organizations lose millions of dollars due to manual quoting. Provus AI brings agentic intelligence to services estimation, pricing, and quoting solutions, helping organizations move beyond static workflows to dynamic, AI-driven deal execution that is faster, more accurate, and built for enterprise scale,” said Stawan Kadepurkar, Provus co-founder and CEO. “Our platform gives revenue teams a full 360 degree view of every opportunity to ensure that deals are not only won, but that they are won with the right margins, compliance, and strategy.”
Although services account for two-thirds of technology industry revenue, often less than one-third of sales representatives’ time is actually spent selling – a majority of their time is spent on prospecting, quoting, and other administrative tasks. Provus AI replaces manual processes and continuously learns from an organization’s sales strategy, win rates, and market insights to rapidly accelerate and improve the quoting process.
Optimizing your revenue lifecycle for smarter, faster, more profitable deals
Provus AI connects the dots across people, processes, and data – from internal systems to external intelligence and market dynamics – turning every signal into smarter, faster, more profitable deals.
Key features include:
- AI Agents act as core members of your team to make faster, more intelligent decisions with higher profitability. Agents are trained to identify at-risk opportunities, recommend pricing and staffing changes, forecast outcomes 30-90 days out, and more. Customers can access five pre-built AI agents – Quote Optimizer, Deal Predictor, Proposal Response, Deal Rescue, and Provus Admin – or create custom AI agents for any need.
- Discovery Intelligence transforms raw conversations and documents into structured outputs to compute a complete quote in minutes. By surfacing risk signals, pain points, and coaching insights from sales calls, this layer closes the gap between what’s said in the field and what shows up in a quote for a more successful RFP.
- Core Analysis anchors the platform to the company’s own data sources – including customer relationship management (CRM), enterprise resource planning (ERP), and professional services automation (PSA) systems – to become your team’s memory and analytical brain. Spots margin risks before they become losses, tracks deal velocity to identify pipeline friction, and calculates win probability – while ensuring that recommendations are grounded in real operational performance.
- Field Intelligence extends your team’s view beyond company walls. Continuously scans external data sources – including LinkedIn, industry publications, and market databases – to track competitor activities in real-time, analyze pricing patterns across the market, and identify regulatory changes or trends that impact deals. You’ll know when you’re leaving money on the table, or pricing yourself out.
The shift toward outcome-based pricing
“The past practice of charging for people’s time is rapidly going away in an AI-first world. Pricing now is a combination of people, tools, accelerators, and AI agents working together to create an outcome — with pricing linked to that outcome, rather than the effort taken to create it. Provus is at the heart of enabling this AI-led pricing transformation,” said Chris Murphy, Thoughtworks Global Chief Client and Revenue Officer, a Provus customer.
Provus AI delivers pricing intelligence that understands services complexity and provides 100% accurate pricing recommendations that learn and improve with every deal. The solution is built for services pricing, skills matching, and project complexity, powering over $5 billion in enterprise revenue annually.
Provus AI will be available Q4 2025. Visit Provus AI at TSIA World ENVISION booth 511 to see the new features, or visit provusinc.com to learn more and request a demo.
About Provus
Provus is the AI quoting platform that helps services companies quote faster, price smarter, and deliver with confidence. By replacing manual processes with AI-native quoting, Provus connects sales, delivery, operations, and finance teams in a single space that turns complex services into profitable projects every time. Trusted by enterprise customers including Thoughtworks, Trace3, and GlobalLogic, Provus has helped services organizations reduce quote cycle times by 70% while achieving 100% quote accuracy and improved margin control. Founded in 2021 and headquartered in San Jose, Calif., the company is backed by Norwest, Accel, and Storm Ventures. Learn more at provusinc.com.
Read the full release on Business Wire.
Contact:
Robert Van Gool
Cogenta Communications for Provus Inc.
robert@cogentacom.com
